Reality TV personality and entrepreneur Natasha Akide, better known as Tacha, has explained why she chose Lagos, Nigeria, rather than the United Kingdom, for her Guinness World Record attempt at completing the most makeovers in 24 hours.
Speaking with influencer Egungun at her Tacha Beauty Festival, the former Big Brother Naija star said the choice was driven by her passion to highlight Nigeria’s creativity and entrepreneurial strength.
She emphasized that her goal was not only to set a global record but also to spotlight the talent, energy, and potential within Nigeria’s beauty industry.
“London won’t give me the vibes I want. I had sponsorship offers from international brands and we initially planned to do it in London. But it always makes sense to carry your country along” Tacha said.
The 24-hour record attempt began on Saturday night in Lagos, with Tacha targeting 150 makeovers within the timeframe.
By Sunday morning, she had already achieved 115 makeovers in 12 hours, surpassing the previous Guinness World Record of 113 completed within 24 hours.
The event forms part of the ongoing Tacha Beauty Festival, a three-day celebration running from October 10 to 12, which highlights beauty, culture, and resilience within Nigeria’s growing creative industry.