Coca-Cola Nigeria has kicked off a consumer-reward campaign for football lovers to delight the fans with a unique experience of the 2022 Qatar FIFA World Cup.
Tagged: ‘Believe and Win’ under the crown promo, with rewards worth over N400 million, five lucky consumers across the country will get to experience the 2022 FIFA World Cup with an all-expense paid trip to Qatar and instant airtime to be won by consumers across all networks.
The Coca-Cola Believe and Win under the Crown promo was unveiled at an event in Lagos.
Marketing Director, Coca-Cola Nigeria Ltd., Bunmi Adeniba, said the promo will cover 35cl/50cl RGB and 35cl/50cl/60cl PET of the core brands which includes Coca-Cola, Coca-Cola Zero Sugar, Fanta, Fanta Zero Sugar, Sprite, Sprite Zero Sugar and Schweppes. The five lucky winners would be selected from each region – Lagos, West, East, Central, and North regions: at national draws.
She said: “It is about bringing people together, refreshing our communities and being there for our consumers at all times.”
As official sponsors of the FIFA World Cup, the promo reflects Coca-Cola’s continued support for the football passion point across the country and a follow-up to other football related activities as the FIFA World Cup games begin.
