TikTok celebrates Nigerian creative community

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Video-sharing platform, TikTok has celebrated its Nigerian community, saying they’ve successfully addressed pivotal issues.

This comes with its Year on TikTok 2022 announcement where eight creators across Sub-Saharan Africa will be awarded through TikTok’s inaugural #TopCreator2022 awards.

TikTok’s Head of Content Programming Sub-Saharan Africa, Boniswa Sidwaba, while heaping praises on Nigerian creators, said the pivotal issues addressed by them in the course of the year, include climate change.

According to him, the creators of the app use the platform in a way that is interactive, authentic, raw, and creative.

What happens on TikTok doesn’t stay on TikTok – whether you’re building a brand, showcasing talent, or using the platform as a vehicle for self-expression, we’ve seen creators realising tangible, real-world benefits of creating content on the platform.

“In the examples of the content, our community enjoyed this year lies a clear illustration of the fact that TikTok is for everyone, everywhere.

This something that we are proud of and will take into the new year as we continue to grow and develop as a platform for discovery, creativity, and community,” he added.

TikTok identified Burna Boy, C Kay and Oxlade among its most viewed Nigerian artistes in 2022.