Apple pledges $500bn US investment over four years

20

Apple announced on Monday that it will invest over $500 billion in the United States over the next four years and create 20,000 new jobs, with former President Donald Trump swiftly claiming credit.

The Silicon Valley tech giant described this as its “largest-ever spend commitment,” coming as companies compete for dominance in artificial intelligence development.

Apple’s shift towards US investment follows pressure from Trump’s trade policies, which have targeted China, its primary manufacturing hub, with potential higher tariffs.

Trump, who has urged American firms to bring manufacturing home, attributed Apple’s investment to his policies, writing on Truth Social: “The reason, faith in what we are doing. Thank you, Tim Cook and Apple!!!”

Apple clarified that its investment expands on its 2021 pledge of $430 billion over five years, which also aimed to create 20,000 jobs.

According to Wedbush Securities analyst Dan Ives, Apple CEO Tim Cook is balancing business and politics, seeking “smoother waters” amid tariff threats but not significantly shifting production from China.

The company confirmed its new hires will focus on research and development, AI, software, and silicon engineering.

Apple also announced a new manufacturing facility in Houston, Texas, set to open in 2026, which will assemble servers for AI applications, creating “thousands of jobs.”

Additionally, an Apple Manufacturing Academy in Detroit is planned to support businesses transitioning to advanced manufacturing.

“We are bullish on the future of American innovation, and we’re proud to build on our long-standing US investments,” said Cook.

Apple’s suppliers already manufacture silicon components in 24 factories across 12 states, including Arizona, Colorado, Oregon, and Utah.

The company, which recently reported its “best quarter ever” with $36.3 billion in profits, hopes its latest AI-powered iPhones will drive further growth.

Other tech giants, including Google, Microsoft, and Amazon, are also ramping up investments in generative AI, seeing it as the next major leap in computing.

Trump, meanwhile, continues to promote his tariff policies, insisting they are driving American investment, despite critics warning they could lead to higher consumer prices.