Nigeria biggest market in Africa despite challenges – Tecno
Mobile phone brand, Tecno Mobile, on Thursday described Nigeria as the biggest market in Africa in spite of some challenges.
Vice President, Transsion Holdings, parent company of Tecno Mobile, Mr Andy Yan, made the assertion in Lagos at Tecno’s Global Spring Launch.
Transsion Holdings, makers of Tecno Mobile unveiled Camon X smartphone at the event held at the Eko Hotel and Suites, Lagos.
Tecno Mobile enjoys a huge market base in Africa and the launch taking place on African soil was more of an appreciation to their customers across Africa.
Yan said that Nigeria had provided a huge market for the organisation in spite of challenges of fluctuating foreign exchange.
The event was attended by Nigeria’s Minister of Communication Abdur-Raheem Adebayo Shittu who praised Transsion Holding for providing three thousand jobs for Nigerians, however he noted that it was important that investors put up manufacturing firms in the West African country.
According to Yan, Tecno has also impacted on Nigeria through its corporate social responsibility.
He called for consistent policies to encourage investment in Nigeria, saying that unstable business environment discouraged investment.
Yan said: “Investors, most importantly, must have a stable environment and policies to do businesses.
“Where there is no continuity as regards policies and business relationship, businesses will be affected.
“We are trying to keep very healthy relations, discussing the possibilities and opportunities to impact on the society,” he said.
“We regularly carried out a study of the Africa business environment before manufacturing more products. “This has kept the company going in spite of challenges”, he concluded.
Earlier during a press briefing Tecno General Manager, Stephen Ha said ‘Camon X comes with one of the best picture features and will definitely be a hit with the youth who love taking selfies’
The new phone comes with a 24 megapixel front camera and a 16 megapixel back camera, it also comes in two versions Camon X and Camon X pro which has a bigger RAM and storage capacity of 64GB.
The device is loaded with MediaTek Helio P23 chips set which makes its Octa-core processor to be among the fastest in the mobile market industry. The two models of Camon X have a non-removable 3750 mAh battery.