Nigerian socialite and influencer Yhemolee has ignited widespread discussion online after openly addressing men’s spending habits in relationships, particularly the tendency to prioritise side partners over family responsibilities.

The remark, made during an interview on Wednesday, has revived conversations around financial priorities, cultural expectations, and filial duty in contemporary Nigerian society.

Speaking candidly, Yhemolee claimed that many men spend heavily on extramarital relationships while offering little financial support to their mothers, who traditionally hold a central role in Nigerian families.

He further admitted to having engaged in similar behaviour in the past, suggesting that the trend is widespread.

“Before a man sends 100k to his mother, he go don send one side chick 5 million. Even me, I don run am. It’s not just me; you see it everywhere. Men focus on impressing women outside their homes while forgetting the very people who raised them,” he said.

His comments have since generated mixed reactions across social media platforms, with many users debating issues of responsibility, morality, and societal pressure.

The discussion also mirrors earlier controversies in 2025, when several Nigerian celebrities faced criticism for prioritising lavish lifestyles over family obligations.

Observers note that while Yhemolee’s remarks are personal, they reflect a broader cultural concern about financial accountability and respect for elders.

The video has continued to circulate widely on platforms such as X and Instagram, further fuelling conversations about the balance between social status and family duties.